California Consumer Privacy Act Disclosure
This California Consumer Privacy Act Disclosure is provided by Zoetis Inc. together with its affiliates (“we,” “our” or “us”) to California residents pursuant to the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act (collectively, the “CCPA”) and supplements the information provided in our Privacy Policy.
Our Collection, Disclosure, Sale and Sharing of Personal Information
We collect personal information in a variety of contexts. The specific personal information that we collect, use, disclose, sell and/or share depends upon our relationship or interaction with that individual.
The following chart details which categories of personal information we collect and process as well as which categories of personal information we disclose to third parties for our operational business purposes within the 12 months preceding the date this Disclosure was last updated. The chart also details the categories of personal information that we “sell” and/or “share” for purposes of cross-context behavioral advertising within the 12 months preceding the date this Disclosure was last updated.
Category of Personal Information | Disclosed to Which Categories of Third Parties for Operational Business Purposes | Shared with Which Categories of Third Parties for Cross-Context Behavioral Advertising | Sold to Which Categories of Third Parties |
Personal Identifiers: Name, postal address, unique personal identifier, email address, telephone number, mobile number, IP address or other similar identifiers. |
|
Ad networks; third-party advertisers |
Ad networks; third-party advertisers |
---|---|---|---|
Personal Data: Name, signature, social security number, contact information, employment history, and financial information. |
|
Ad networks; third-party advertisers |
Ad networks; third-party advertisers |
Protected Classifications: Gender/gender identity and age. |
|
None |
None |
Customer Records: Name, signature, postal address, telephone number, financial information, and sales tax status. |
|
None |
None |
Transaction Information: Commercial information, including records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
|
None |
None |
Professional and Employment Information: Employment history and professional license and permit information. |
|
None |
None |
Education Information: Education history and background. |
|
None |
None |
Usage Data: Browsing history, browser type, time spent on the Services, pages visited, language preferences, and other traffic data search history, interaction with websites, applications or advertisement, or other similar identifiers. |
|
Ad networks; third-party advertisers |
Ad networks; third-party advertisers |
Geolocation Data: Approximate location based on IP address. |
|
Ad networks; third-party advertisers |
Ad networks; third-party advertisers |
Audio/Visual Information: Audio, photographs and videos. |
|
None |
None |
Profiles and Inferences: Inferences drawn from any of the information identified above to create a profile about an individual’s preferences, characteristics, and predispositions. |
|
None |
None |
Sensitive Personal Information: Social security number and gender/gender identity. |
None |
None |
Sources of Personal Information
We collect this personal information directly from you and from the following types of sources: publicly available databases, internet service providers, social media platforms, third-party data brokers and aggregators, data analytics providers, service providers, veterinarians, distributors, joint marketing partners, and affiliates.
Purposes for the Collection, Use, Disclosure, Sale and Sharing of Personal Information
The purposes for which we collect, use, disclose, sell or share personal information depends on our relationship with a specific California resident. We collect, use, disclose, sell and share personal information to:
- Operate, grow, manage and maintain our business;
- Provide products and services;
- Manage relationships with service providers; and
- Accomplish our business purposes and objectives.
More specifically, we collect, use and disclose personal information for purposes such as to: develop, improve, advertise and market our pet-health related products; provide you with tailored content, marketing, and promotional messages; enable you to manage your preferences including, without limitation, the ability to opt-out; operate, repair, provide and maintain our services; conduct research and data analysis; maintain our facilities and infrastructure, protect health and safety; operate and manage IT and communications systems; facilitate communications; conduct risk and security control and monitoring; detect and prevent fraud; perform identity verification; perform accounting, audit, and other internal functions, such as internal investigations; comply with law, legal process, and internal policies; evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of our assets; maintain records; and exercise and defend legal claims. We also sell and/or share personal information for purposes of advertising and marketing our pet-health related products and services.
Purposes for the Collection, Use and Disclosure of Sensitive Personal Information
We collect, use, and disclose Sensitive Personal Information only for purposes permitted under the CCPA, including, without limitation, performing services for our business, providing goods or services as requested by you, ensuring the security and integrity of our business, short term transient use such as displaying first party, non-personalized advertising, order processing and fulfillment, servicing accounts, providing customer service, verifying customer information, processing transactions, and activities relating to quality and safety control or product improvement.
Notice of Financial Incentive for Petcare Rewards
We offer pet owners the opportunity to participate in our Petcare Rewards Program (the “Program”), which may provide benefits, including earning reward points for use at veterinary practices, to those who choose to join (our “members”). Those benefits are described along with other material terms and conditions here.
Our collection of members’ personal information (including name, email address, product purchase details and other personal information as described above under “Our Collection, Disclosure, Sale and Sharing of Personal Information”) allows us to operate the Program and provide membership benefits. We use the personal information of Program members to both award and redeem points. Otherwise, the types of personal information that we collect from Program members are generally similar to the types of personal information that we collect from individuals who are not Program members. The amount of personal information that we collect from a member or non-member may vary and is dependent on the level of interactions and engagement that the member or non-member has with us.
We seek to ensure that both members and non-members have a positive and beneficial experience when seeking the best products and services for their pets. For this reason, we may collect information from both members and non-members related to their personal preferences in order to provide personalized services, as described above under “Purposes for the Collection, Use, Disclosure, Sale and Sharing of Personal Information.” We “sell” and “share,” as those terms are defined under the CCPA, personal information of both Program members and non-members to third parties for the purposes of personalizing online advertising content, as described in this Disclosure.
We estimate the value of a member’s personal information to us, solely for purposes of the CCPA and pursuant to the valuation options mandated by the CCPA regulations, to be reasonably related to the value of the benefits Program members obtain through participating in the Program. We have based this good faith estimate on the value that arises from our commercial relationships, such as with veterinarians, the costs and expenses we incur in offering the Program, the types of rewards offered, and the collection, use and retention of the personal information of consumers who have voluntarily signed up and chosen to remain in the Program. The value of Program benefits to members varies significantly as individual members take advantage of Program benefits to varying degrees.
You may join the Program on our website. Members who are California residents may exercise their CCPA rights, including the rights to know, correct, to request deletion, and to opt out of the sale or sharing of personal information, without any effect on their membership status or eligibility to receive rewards, and Program members who exercise their privacy rights under the CCPA receive the same benefits as members who do not. A member may also choose not to receive marketing communications or offers at any time without any effect on their membership status or eligibility to receive Program benefits. You may cancel your membership in the Program at any time by notifying us at using the Contact Us form or by phone at 855‑749‑7274.
Retention Period
We retain personal information including, without limitation, sensitive personal information for as long as needed or permitted in light of the purpose(s) for which it was obtained and consistent with this disclosure and applicable law. The criteria used to determine our retention periods include:
- The length of time we have an ongoing relationship with you and provide services to you (for example, for as long as you have an account with us or keep using our services), and the length of time thereafter during which we may have a legitimate need to reference your personal information to address issues that may arise;
- Whether there is a legal obligation to which we are subject (for example, certain laws may require us to keep records of certain transactions for a certain period of time); and
- Whether retention is advisable in light of our legal position (such as in regard to applicable statutes of limitations, litigation or regulatory investigations).
Individual Requests
You may, subject to applicable law, make the following requests.
-
You may request that we disclose to you the following information:
-
The categories of personal information we collected about you and the categories of sources from which we collected such personal information;
-
The categories of personal information about you that we “sold” or “shared” for purposes of cross-context behavioral advertising as defined under the CCPA and the categories of third parties with whom we “sold” or “shared” such personal information;
-
The business or commercial purpose for collecting, selling or sharing personal information about you;
-
The categories of personal information about you that we otherwise disclosed, and the categories of third parties to whom we disclosed such personal information; and
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The specific pieces of your personal information, including a copy of the personal information you provided to us in a portable format.
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You may request to correct inaccuracies in your personal information.
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You may request to have your personal information deleted.
-
You may request to opt out of any future “sharing” of your personal information for purposes of cross-context behavioral advertising.
-
You may request to opt out of any future “sale” of your personal information.
To make a request for disclosures, correction or deletion, please contact us by:
- Completing a California Consumer Rights Request Form;
- Emailing us at: privacy@zoetis.com; or
- Calling the Zoetis U.S. Privacy Toll-free Number: 844-835-0602.
We will verify and respond to your request consistent with applicable law, taking into account the type and sensitivity of the personal information subject to the request. We may need to request additional personal information from you, such as your email address or account number in order to verify your identity and protect against fraudulent requests. If you make a request to delete, we may ask you to confirm your request before we delete your personal information.
You may request to opt-out of any future sale and/or sharing of your personal information by clicking on the “Do Not Sell or Share My Personal Information” link. We do not knowingly sell or share the personal information, including the Sensitive Personal Information, of minors under 16 years of age.
We process opt-out preference signals, such as the Global Privacy Control, as required by the CCPA. These signals set the opt-out of sale and sharing preferences for the particular browser or device you are using. For information about how to use the Global Privacy Control, please visit https://globalprivacycontrol.org/.
You have the right to be free from unlawful discrimination for exercising your rights under the CCPA.
Authorized Agents
If an agent would like to make a request on your behalf as permitted by applicable law, the agent may use the submission methods noted in the section entitled “Individual Requests.” As part of our verification process, we may request that the agent provide, as applicable, proof concerning their status as an authorized agent. In addition, we may require that you verify your identity as described in the section entitled “Individual Requests” or confirm that you provided the agent permission to submit the request.
De-identified Information
Where we maintain or use de-identified information, we will continue to maintain and use the de-identified information only in a de-identified fashion and will not attempt to re-identify the information.
Updates to this Disclosure
We may change or update this Disclosure from time to time. When we do, we will post the revised Disclosure on this page with a new “Last Updated” date.
Contact Us
If you have any questions regarding this Disclosure or our privacy policies and practices, please email us at: privacy@zoetis.com.
Last Updated: January 2023